Friday, December 20, 2019

What makes a killer headshot, from photographers

What makes a killer headshot, from photographersWhat makes a killer headshot, from photographersEven if you prefer making your magic behind the camera - the digital age of social media means networking, job applications, and anything-everything means your face is everywhere. Regardless of industry or how comfortable you feel with a flashing light, headshots are the logo of our personal brands and can communicate many things about us in a single namen, according to photographer and graphic designer Jorge Rocha.Everything from a perceived intelligence level to social status can be conveyed through a headshot. Its paramount to be aware of these aspects and give considerable thought to the image you want to convey to the world, and also recognize what is most appropriate, he explains.Though the sort of headshot that youll see for a model or an actor isnt the font youll end with, having a clear, attractive and professional image you can use for your various profiles puts your - ahem - best face forward. Here, tips from photographers on how to smile pretty - and smartlyHire a photographerSure, its easy enough to give your friend or the office intern a camera and hope for the best, but for stellar results that tell your story and wont make you cringe, portrait and travel photographer Sean Marier says it is worth the investment to hire a professional.His tip is to cater your selection to what mood or goal youre going for- whether thats something super traditional and buttoned up or something more casual and lifestyle-oriented.Im amazed daily by the number of people on LinkedIn, personal websites and elsewhere who use unprofessional smartphone photos to represent themselves to prospective employers, cropping out friends or cocktails from a poorly lit photo that was never meant to serve as a headshot, he says. If you dont care, why should that hiring manager?Choose the right outfitNo matter the profession, what you wear is at the centerpiece of your image - and mos t likely what theyll leidice as soon as they glimpse. Rocha recommends avoiding thin patterns, graphic logo t-shirts or any brand names that can be distracting.Solid, neutral tones are typically best as they can work with a myriad of backgrounds, depending on the type of shoot, he suggests.Bright colors, as long as they arent too neon can add dimension and character, as well.Have your hair and makeup done professionallyAnd hey - this doesnt just go for women, but for men too.Even if you know what youre doing when it comes to the glam in your daily life, hair and makeup for photography is a different beast - especially, though not exclusively, if youre shooting your headshots in a studio with bright and hot lights, Marier explains.He notes it is worth the extra investment to hire a team to come to the shoot, making fixes on the fly an option.You should choose a hair and makeup person who specializes in the type of photos youre shooting, and splurge a few extra bucks to have them wi th you during the shoot for touch-ups and the like, he says. It is one less thing to stress out about - since stress shows itself in a multitude of ways, and cant be Photoshopped.Rotate your bodyIt might not seem like a big deal, but Rocha says a simple positioning of your body can turn heads. Instead of looking directly at the camera, turning a fourth away takes you from mugshot snapshot to portrait mode instantly. When you work with a photographer, they can demonstrate the best ways to maneuver to make sure you look polished, healthy and of course, like the best person for your dream gig.Turn on your favorite playlistYour kid sister or best friend might ham it up in front of the camera, with endless selfies and seemingly-perfect images splashed over Instagram - but youre not quite as comfortable with the flash on. Rocha says great photographers will ensure you feel your absolute best under the lights and even make suggestions on how to loosen up.If youre really nervous about bei ng in front of the camera, queue up your favorite playlist on your phone to have some music playing and that can be a great way to ease nerves, he suggests.Or, perhaps you need to jog in place for a minute, dance it out or a combo of it all. Whatever gets you feeling your most glam, thats your golden ticket.Know your audienceWhile a travel journalist can get away with a photograph standing atop a mountain and call it professional, if youre applying to be a CPA you might want to rethink it. As Marier explains, research is important.Check out a handful of websites representing the types of companies youd like to work for and see how they spotlight their employees. Those will generally be a pretty good guide, he recommends.If you find yourself unsure of what direction to take, err on the slightly conservative side, while also showing your personality with a big smile or an accessory that pops. Your photographer can always guide the direction if styling isnt your strong suit.

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